Blog
What Is Amazon Rufus and How Does It Actually Rank Your Listings?
What Is Amazon Rufus and How Does It Actually Rank Your Listings? The short version. Amazon Rufus is Amazon's AI shopping assistant. It reads your listing the way a well-read buyer would, then decides whether to surface your product, summarize it for a shopper, or...
Understanding Amazon’s FBA Placement Service Fee: What It Means for Your Margins
Amazon sellers already juggle countless fees - from referral charges to storage costs to advertising spend. But starting in 2024 and expanding through 2025, one fee is quietly eating into profits: the FBA Placement Service Fee. If you're not paying attention, this fee...
How Amazon AI Repricers Work (And Why You Need One)
In today’s ultra-competitive Amazon marketplace, pricing is a moving target. Sellers who manually adjust prices - or worse, set them and forget them - are losing to competitors who move faster, smarter, and automatically. Enter the Amazon AI Repricer. RockitSeller’s...
How to Access the Amazon Seller API (Step-by-Step Guide)
Whether you're an individual seller or a tech-savvy eCommerce brand, integrating with the Amazon Seller API - officially known as the Selling Partner API (SP-API) - can completely transform your business. It allows you to automate product listings, sync inventory...
